Title

Converse

Category

Experiential Design, Identity (for campaign)

Details

Converse approached us to design an unforgettable press experience for launching their new All Star Pro BB Basketball Shoe, after a formidable hiatus away from the actual hardwood.

Partnering with players like Kelly Oubre to be the face of the brand, we created a basketball court styled with the identity for the event inside a massive warehouse in the Brooklyn Navy Yards. We hosted games inside from local youth teams as well that got to demo Converse basketball gear and created a once in a lifetime experience for players to play within a setting such as this. 

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